The easiest way to get the page count up to where it needs to be is by adding the blank pages. However, this would be a wasted opportunity to add more valuable content to help the reader connect with the brand, company, or products. Instead, pages can be filled with information about the company, like a mission statement, company profile, or details about its core values like sustainability, fair trade, local sourcing, etc. Individual products can also be "profiled" to highlight features or attributes that align with the customer's values, for example, organic and cruelty-free skincare and cosmetics. Suppose some of the proceeds from a product or collection will benefit a cause or a charity. ...